Digital Marketing Services

A comprehensive analysis of your business is done before we set up your online marketing program, including a review of your current strategy. We handle all aspects of online marketing.

Our marketing services include: SEO, Google AdWords / Search Engine Marketing, Display Ad Networks, Facebook Ads and Reporting.

Google AdWords / Search Engine Marketing (Pay Per Click)

Google AdWords is one of the fastest ways to start getting leads through your online marketing efforts. However, if not set up in the correct way, you can waste a lot of money and receive unwanted leads. To get the highest return on your investment, hire an expert. Google is aware of the complexity of the AdWords system, that is why they created “Google Partners.” This is a program for agencies like Possible Zone to participate in. Agencies are held to high standards to retain their Google Partner status. We are held to performance standards and we have to keep our certifications up-to-date. Possible Zone has been a member for over 3 years. In addition to being a Google Partner, Possible Zone also pays a premium for software that is highly respected in the industry that helps us monitor and optimize all of our clients’ accounts. Most of our website clients trust us with their AdWords and other pay per click programs.

Display Ad Networks

Display ads can be a great way to reach your target audience. When combined with search, you can expect a high return on your investment. A perfect example would be if a potential customer searched for your product or service, clicked on your search ad and reviewed your website, but he or she wasn’t quite ready to buy. With display ads, you have the ability to remarket that potential customer on different websites that they may be visiting later. Display ads can also be targeted to someone based on their search history, location, interests, age, etc. without ever visiting your website previously. Possible Zone uses the Google Display Network and other networks that are partnered with the Google Display Network. This also includes, YouTube and video ads. We design the ads, set up and manage the entire program!

Search Engine Optimization (SEO)

Keyword research is conducted specific to your products and/or services and your targeted area. The content of each web page will have a focus keyword. This focus keyword will be strategically placed. We adhere to and follow Google’s recommendations pertaining to all technical SEO standards including keyword selection, keyword placement, meta descriptions, technical errors, page speed and mobile friendliness. The majority of our website clients are on page one for their focus keywords!

Facebook / Instagram Ads

These ads are similar to display ads. The main difference is that the ads appear only on Facebook and Instagram. However, there is one big advantage here. Your target audience can be marketed even more effectively. Since all users have a profile filled out with most of their information, it is very easy for Facebook to target ads. Possible Zone can set up and manage your Facebook ad programs through design and implementation.

Reporting

The best part of online marketing is that it is all measurable! Possible Zone will provide you with a detailed monthly report for all online marketing programs.